Per-user vs per-team CRM pricing: what a UK team really pays

The same CRM can be cheap for two people and expensive for ten. Here's how the two ways of charging work, with real UK prices for teams of 2, 5, 10 and 20.

Almost every CRM price you see is per user, per month. It's an easy number to compare, but it hides the thing that matters: what your whole team will pay, this year and next.

A few CRMs charge per team instead. You pay one price for everyone, up to a set team size. Meira 16 works this way, and I built it, so I'll show where per-team pricing wins and where it doesn't.

Quick version: per-user pricing is usually cheaper for one or two people. From about four or five people up, a per-team price tends to cost less, and the gap grows as you hire. For a 10-person team, the difference can be hundreds of pounds a month.

How each model works

What a UK team pays each month

Monthly cost on yearly billing, using each CRM's published UK per-user price, checked in October 2026. The per-user prices are before VAT, which adds 20%. Meira 16 doesn't add VAT.

CRM and planPrice2 people5 people10 people20 people
Zoho CRM Professional£18 per user£36£90£180£360
Capsule Growth£27 per user£54£135£270£540
Pipedrive Growth£39 per user£78£195£390£780
HubSpot Sales Hub Professional£85 per user£170£425£850£1,700
Meira 16Per team£0 or £44£44£44£164

Meira 16 is free for up to 3 people and 5 clients, then £44 a month (£530 a year) on the Team plan for up to 10 people. At 20 people you'd need the Business plan, £1,970 a year, which works out at about £164 a month and adds email campaigns, automations and invoices. Plans don't include exactly the same features, so compare the things you'll actually use.

When per-user pricing is the better deal

When per-team pricing is the better deal

The hidden costs to check either way

  1. VAT. Most per-user prices are shown before VAT, so a UK business pays 20% more than the headline.
  2. Monthly vs yearly billing. Monthly prices are usually higher. Pipedrive Growth is £39 per user on yearly billing and £49 on monthly.
  3. Client logins. Some tools charge for client or guest access. In Meira 16, client portal logins are always free.
  4. Feature jumps. Check which plan you'd really need. The cheapest plan rarely has automations or reports.

Want to see the paid plans side by side? Our page on affordable CRM software for UK small businesses has the full comparison, and our guide to the best free CRM for UK small businesses covers the free plans.

Sources

Prices checked in October 2026: HubSpot UK pricing guide (SpotDev), Pipedrive UK prices (ExpertSure), Zoho CRM UK prices (ExpertSure), Capsule UK prices (ExpertSure) and Meira 16 pricing.

Questions

Is per-team CRM pricing cheaper than per-user pricing?

Usually, once you have about four or five people. For one or two people, per-user or free plans tend to be cheaper.

How much does a CRM cost for 10 people in the UK?

On yearly billing before VAT, about £180 a month on Zoho CRM Professional, £270 on Capsule Growth, £390 on Pipedrive Growth and £850 on HubSpot Sales Hub Professional. Meira 16's Team plan covers 10 people for £530 a year, about £44 a month, with no VAT added.

Do CRM prices include VAT?

Most CRM prices are shown before VAT, which adds 20% for UK businesses. Meira 16 doesn't add VAT.

Do client logins count as users?

It depends on the CRM. In Meira 16, client portal logins are free and never count towards your team size.

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